
The author provides a good overview of Twitter's potentially upcoming ad platform, how it will work and how it will influence users.
Ron Callari reviews some of the worst social media nightmares of the past year, among them the United Breaks Guitars story and Domino's Pizza desaster.
"All successful community relationships seem to share seven powerful ingredients.
Jennifer van Grove looks at a Social Media analysis of the Super Bowl Ads - Alterian SM 2 did a detailed analysis with Sentiment Analysis.
Jeremiah Owyang reflects on the evolution of customer support communities:
Richard Millington put together an overview of resources (blog articles), including pre-launch strategy, community design, user engagement and growing
Comparing it to traditional diplomacy, Rachel Happe looks at how companies can look at community management more formally.
Rachel Happe on Hiring community managers:
Whether you are looking for a job or planning on building a social media team for your company - here are 7 social media roles that are not often
This is a really useful article giving advice on how to engage influencers in your community, starting even before you launch your community.