Basics for Newbies

Reed suggests what premise online communities need to fill:   "Online communities tend to fail for the same few reasons:

A concise, pratical overview of why and how companies and brands should create Facebook fan pages. There's many lessons in this blog post that apply to all

Why people respond more to profiles with pics:

How to maintain social interaction in social media:

Social Media Copy Writer Nicky Jameson shares some helpful insight into the development of social media:  

Advice from B2B professionals on how to get started in social media for B2B:

Links to number of helpful ebooks available for free download on social media including "The Social Media Starter Kit;" "Building a Social Media Team;" and

Article provides advice on re-purposing content via a variety of platforms:  

Advice on how to begin in social media, particularly for small business owners and entrepreneurs:  

Matt Rhodes from FreshNetworks gives you a summary of Twitter's 101 guide about to using twitter for commerical gains.